We bring a wealth of experience to the table for our clients…

Key Players

Tony Emment

Tony Emment

23 Media Audits Founder & Company Director

Tony started his media career working for Neilsen as an analyst collecting TV overnight data. He then progressed to selling and negotiating TV advertising space for ITV and Channel 4 working for most of the ITV regions. Leaving ITV as a Group Head, Leo Burnett poached Tony to work within the TV buying department. Tony pitched and won the Procter & Gamble (£140m) business and as TV Broadcast Director worked for the Publicis group for nearly 10 years.

Leaving agency media planning and buying, Tony worked for the auditors Barsby Rowe, Billetts and Media Audits serving as a renowned media advisor to a large number of influential advertisers. In 2005 Tony co-founded 23 Media, a media auditing and consultancy business gaining 4 major wins within the first year of trading.

As an acknowledged authority on media negotiations and performance, Tony’s experience covers client relations with the majority of the top 100 UK advertisers. In total 28 years’ experience across audience research, media planning, media buying and negotiating, media auditing and consultancy.

Tim Hinton

Tim Hinton

23 Media Audits Founder & Company Director

After completing his masters, Tim began his media career at IDS in the mid 90’s where he gained significant experience and grounding in sales research within a dynamic and expanding new company. In early 2000, Tim joined Real Media where his experience proved invaluable in helping create a new and successful Sales Research department, focussing on online advertising for new clients. Tim then moved to ITV where he specialised in media analysis and was actively involved in new business pitches. An opportunity arose at Media Audits where Tim consulted at a senior level for a large range of clients, specialising in the UK market. Areas of expertise covered all elements of media with a focus on TV, Press, Radio and online.

In 2005 Tim co-founded 23 Media Audits alongside Tony Emment. Tony and Tim had worked together for considerable years previously and their blend of skills, knowledge and experience formed a strong platform from which to offer clients an alternative to the traditional media auditing approach. In the past 7 years 23 Media Audits have grown into a successful auditing and consultancy house and have a strong and diverse client base.