UK advertising spend is now forecast to recover better than expected for the full year. Looking back to the annual ad spend forecasts produced in... Read More
Media
Welcome to our media section where you can find the latest advertising news, media industry guides, statistics, metrics, downloads and infographics.
News
UK Adspend To Decline in Q2 And Across 2020
Our UK Adspend predictions have been updated, view the latest predictions for q420 and 2021. UK advertising spend is forecast to have its weakest second... Read More
Google Chrome Calls Time On Third-Party Cookies
23 Media Audits offer our views on Google Chrome’s recent decision and its potential impact on the Adtech market. What has happened? Google flexed their... Read More
Blog
Do You Need a Year-end Media Audit?
If your business spends over £500,000 on advertising in a financial year, it makes sense to conduct an annual media audit of your advertising delivery.... Read More
The Beginner’s Guide to Radio Auditing
Radio can be an effective medium to reach your customers, but do you know how to measure its impact? Are you unclear on what a... Read More
Christmas Ads 2020 – Planning in a Pandemic
After the trials and tribulations of an unprecedented year in the life of UK’s retailers, the traditional torrent of TV advertising will be more pivotal... Read More
Downloads
Radio Audit Guide
A radio audit involves a detailed analysis of the key components of your radio campaign to build up a picture of performance. Radio parameters are... Read More
COVID-19 Advertising Report
Make sense of where the market currently stands, where it is likely to go and how advertisers are changing. This download looks at the UK... Read More
Social Media Video View Metrics
Are all social media video platforms made equal? You may be surprised by the results. This downloads looks at all the major social media platforms... Read More
Infographics
Market Retail Stats 2018/2019
This infographic highlights a few major changes in market retail over 2018/2019 period. For more information on market retail in this period you can view... Read More